Specialty Market Research

We provide global solutions in sales and marketing tracking, analysis and planning as well as fast-turnaround market research services. Our web-based solutions provide a collaborative environment, enabling our global customers to execute efficient and focused sales and marketing programs. Our unique tools and methodologies align tactics with strategy; facilitating faster and more transparent implementation of optimal strategies.

Customers leverage our solutions and services to:

• Characterize and enhance their sales and marketing development processes
• Install common Key Performance Indicators and metrics to enable tracking and planning across brands and geographies
• Perform strategic and tactical planning, resource optimization and market driven forecasting
• Perform analysis on a wide variety of data to determine the effectiveness of sales and marketing
• Restore visibility for sales and marketing executives, facilitating rapid action and strategy deployment
• Enable ROI driven multi-channel planning of promotional activities
• Characterize and improve physician access and relationships
• Perform high quality, rapid-turnaround market research across the drug lifecycle to answer critical sales and marketing questions
• Perform end-to-end commercialization of brands in specialty pharmaceutical